Why Every Business Needs an Optimized Google My Business Page

Why Every Business Needs an Optimized Google My Business Page

peter.seth.jones@gmail.com SEO

Google has become the go-to place to find nearly everything we need. In fact, the term “Googling” has become synonymous with searching or looking up something. Needless to say, having a presence on Google is a MUST for all businesses. So why do so many miss out on this great opportunity to boost local awareness? In our experience, most businesses …

What to Know About Instagram’s Algorithm Change

What to Know About Instagram’s Algorithm Change

peter.seth.jones@gmail.com Social Media Strategy

If you’ve scrolled through Instagram in the last few days, you may have noticed a bit of a frenzy going on. Instagram recently announced that it is changing it’s algorithm – which will be similar to how Facebook’s newsfeed works – and people are freaking out. In an effort to ensure they’re not losing their audience, many brands and people on Instagram are …

Link between SEO and LinkedIn

The Link Between SEO and LinkedIn

peter.seth.jones@gmail.com SEO, Social Media Strategy

It’s easy to just think of LinkedIn as the place where one goes to make a professional portfolio online while providing access to a digital resume. If this is the case, then most people (ourselves included) tend to forget about updating and making changes to your LinkedIn profile once it’s set up. This becomes especially true when someone has found …

Should You Blog for Your Business?

Should You Blog for Your Business?

peter.seth.jones@gmail.com SEO, Social Media Strategy

A handful of our clients will ask about blogging and whether or not it’s necessary. The short answer is YES. Blogging is absolutely necessary to blog if you are looking to do any of the following: Drive traffic to your website, increase SEO ranking, convert traffic into leads and become an industry leader. All of the above essentials are what will …

What are alt tags and why are they important

What are Alt Tags and Why Do They Matter?

peter.seth.jones@gmail.com SEO, Shoobie Media

Alt tags defined By definition, an alt tag serves as a text alternative for an image on your webpage. The text you include in your alt tag should generally describe what contents your image is showing as well as its functionality. One of the most cited uses of alt tags is to provide relevant information (and in this case, text) …

shoobie media - top 5 reasons your company needs an online presence

The Top 5 Reasons Your Company Needs An Online Presence

peter.seth.jones@gmail.com Digital Marketing, Shoobie Media, Social Media Strategy, Web Design

In today’s world, an online presence isn’t a should – it’s a must. In Shoobie Media terms, an online presence is everything from having a great website to an engaging social media presence to showing up in Google searches. In short, having a kick-butt online presence is what we’re all about. Here are our top 5 reasons why YOUR company …