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As everyone in the marketing or online world knows, technology is always evolving. Today was no exception, as Google announced its newest creation: G Suite. For anyone who uses Google Apps for Work (aka using gmail for your business), G Suite is it’s brand-spanking new name: Originally, Google Apps for Work was established to help people work together within their favorite Google …
Here at Shoobie, we love BlueHost. We have used them exclusively since started our business and always set up our new clients on their hosting service. They have unparalleled customer service and, in our opinion, great value pricing. When Quarter for Your Crisis‘ site crashed the night before the long-awaited e-commerce launch, BlueHost saved the day. Their support team was on the …
Every month, thousands of creative entrepreneurs gather together across the world to discuss different topics as they relate to growing and building your own business. This month, the Rising Tide Society is focusing on productivity. In preparation for tomorrow’s Tuesdays Together meetup, I was reevaluating my own time-management skills and wanted to share the best strategies I’ve learned for being more …
For any Page Admins on Facebook, you’ve probably noticed that Facebook recently changed the design of their business pages. Today, we’re going to review what has changed & share some tips on how to make the most of your Facebook Page. What Has Changed in the New Facebook Page Design 1. Less clutter, more space Facebook’s new page design no longer …
Over the past few weeks, we’ve been cooking up some exciting new things with other creative entrepreneurs and today we’re excited to share one with you! One of our favorite parts of starting our own business has been connecting with other like-minded people. Joining local groups like the Rising Tide Society‘s Philly Tuesdays Together meet up, taking mastermind courses like …
Recently on the blog we covered the basics of adding images to your website. Images are not only a powerful way to convey information and create a better user experience, but they can also be great tools for boosting your website’s Search Engine Optimization. Now that you’ve uploaded your high-resolution images to your website, we’re ready for the next step. Today we’re …
Search Engine Optimization, or SEO, is an important factor that every business-owner should consider. Essentially, SEO contains all of the strategies to increase your website’s ranking on search engines. Not only is SEO important for organic search rankings, but it plays an even larger role when it comes to your company’s local presence. (You can learn more about that on our …
Recently, we’ve connected with an amazing group of creative entrepreneurs around the Philadelphia area, many of whom are photographers. We were lucky enough to host an SEO and Digital Marketing workshop for this group, during which we quickly realized a large pain point for many small business owners. [You can download your own copy here!] The photography industry is extremely …
Almost two years ago, Google launched a new algorithm dubbed “Pigeon” to provide more useful, relevant and accurate local search results. Before Pigeon, queries on the Google Search Engine provided results that were much different than searches on the Google Maps platform. The new algorithm aimed to connect web and map searches more cohesively and in turn, tie local results more closely …
Search Engine Optimization (or SEO) is a very popular term in today’s online world. Yet, for a catch word that is thrown around a lot, there are still many misconceptions about what SEO is – and what it is not. Today, we’re diving into what SEO is, the basics you need to know, and why it’s so important for EVERY company. …
